Datenschutzerklärung
Last updated: May 15, 2025
This Privacy Policy describes how Basel Stil (“the Site”, “we”, “us”, or “our”) collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from baselstil.ch (the “Site”) or otherwise communicate with us regarding the Site (collectively, the “Services”). For purposes of this Privacy Policy, “you” and “your” refer to you as a user of the Services—whether you are a customer, a website visitor, or another individual whose information we collect pursuant to this Privacy Policy.
Please read this Privacy Policy carefully.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to our practices or for other operational, legal, or regulatory reasons. When we do, we will post the revised Policy on the Site, update the “Last updated” date above, and take any other steps required by applicable law.
How We Collect and Use Your Personal Information
To provide the Services, we collect — and have collected over the past 12 months — personal information about you from various sources, as outlined below. The information we collect depends on how you interact with us.
In addition to the specific uses described, we may use your information to communicate with you, provide or improve our Services, comply with legal obligations, enforce our Terms of Service, and protect our rights and the rights of others.
What Personal Information We Collect
The types of information we collect depend on your interaction with our Site and Services. “Personal Information” refers to data that identifies, relates to, or can be associated with you.
Information We Collect Directly from You
- Contact details: name, address, phone number, email address.
- Order details: billing/shipping address, payment confirmation, email, phone number.
- Account details: username, password, and related login data.
- Customer support information: any information you provide when contacting us.
Some features require specific data. Choosing not to provide it may limit your access to certain Services.
Information We Collect About Your Usage
We may automatically collect certain data about your interactions with the Site (“Usage Data”), using cookies, pixels, and similar technologies (“Cookies”). This may include device details, browser information, IP address, network data, and your browsing behavior.
Information We Obtain from Third Parties
We may collect information from:
- Service providers such as Shopify, payment processors, and shipping carriers.
- Analytics and marketing partners who help us improve the Site.
- Third parties involved when you interact with our emails, ads, or content.
Any third-party data is handled according to this Privacy Policy. See also Third Party Websites and Links below.
How We Use Your Personal Information
- Providing Products and Services: Processing payments, fulfilling orders, managing accounts, sending notifications, arranging shipping, handling returns/exchanges, improving Services. Shopify may process certain data according to its own policies.
- Marketing and Advertising: Sending offers, promotions, or personalized advertising. (EEA legal basis: legitimate interest under Art. 6(1)(f) GDPR.)
- Security and Fraud Prevention: Detecting and preventing fraudulent activity and ensuring a secure website environment. (EEA legal basis: legitimate interest under Art. 6(1)(f) GDPR.)
- Communication & Service Improvement: Responding to inquiries, maintaining customer relationships, improving user experience. (EEA legal basis: legitimate interest under Art. 6(1)(f) GDPR.)
Cookies
We use Cookies to improve our Services, perform analytics, and personalize advertising. You may manage Cookies through your browser settings. Blocking Cookies may affect site functionality.
We recognize Global Privacy Control (GPC) signals; see globalprivacycontrol.org.
How We Disclose Personal Information
We may disclose your information in the following circumstances:
- To vendors and service providers (IT, payment processing, shipping, analytics).
- To marketing and business partners in accordance with their own privacy notices.
- When you consent to or direct us to share information (e.g., social integrations).
- Within the Basel Stil business structure for operational purposes.
- To meet legal requirements, or during mergers, acquisitions, or protection of rights.
Categories of Personal Information Disclosed (Past 12 Months)
| Category | Recipients |
|---|---|
| Identifiers (name, contact details) | Service providers, marketing partners, affiliates |
| Order/account information | Service providers, affiliates |
| Commercial information (purchases, support data) | Service providers, affiliates |
| Usage Data (IP, device details) | Analytics & marketing partners |
| Geolocation data | Analytics partners |
We do not use or disclose sensitive personal information without consent or for inferring characteristics.
Third Party Websites and Links
Our Site may contain links to third-party websites. We are not responsible for their privacy practices or content. Always review their privacy policies before sharing information. If you choose to share content publicly, your data may become visible to others.
Children’s Data
Our Services are not intended for children, and we do not knowingly collect data from minors. If you believe a child has submitted personal information to us, please contact us to request deletion. We do not knowingly “sell” or “share” data of individuals under 16.
Security and Retention of Your Information
We use reasonable security measures to protect your information; however, no method is completely secure. Please avoid sending sensitive information through unsecured channels.
We retain data only as long as necessary to provide Services, comply with the law, and resolve disputes.
Your Rights
Depending on your jurisdiction, your rights may include:
- Right to Access / Know
- Right to Delete
- Right to Correct
- Right to Data Portability
- Right to Opt-Out of Sale/Sharing/Targeted Advertising
- Right to Restrict Processing
- Right to Withdraw Consent
- Right to Appeal
- Right to Manage Communication Preferences
You can exercise your rights through the Site or by contacting us. We may verify your identity before processing a request. You may also appoint an authorized agent, subject to identity verification.
Complaints
If you have concerns about how we process your data, please contact us. You may also lodge a complaint with your local supervisory authority. EEA residents may refer to their national authority.
International Users
Your personal information may be transferred, stored, or processed outside your country. For transfers from Europe, we rely on lawful mechanisms such as Standard Contractual Clauses unless the destination country has an adequacy decision.
Contact Us
If you have any questions or concerns about this Privacy Policy or our data practices, you may contact us at: